Core Values & Culture
Here at the 4KUniverse Network, our employees and viewers alike share core values, including:
- Family. We value the American family unit and the sacrifices made to keep the family unit healthy, educated and filled with love.
- Work Ethic. Our employees have a strong work ethic and share in the competitive nature of entrepreneurship, revenue growth, and personal development.
- Support Veterans. The 4KUniverse Network supports our troops during and after deployment through various TV programming, charities, and by delivering Thanksgiving Day meals to active Marines stationed at Camp Pendleton.
- Loyalty. Our employees and viewers value loyalty in relationships to help build a strong foundation throughout one's life.
- Empathy. 4KUniverse leads with empathy in all aspects of leadership, relationships & partnerships.
- Freedom. We value the freedom of personal choice, personal expression, and the right to due process.
- Maternity & Paternity Leave. The 4KUniverse Network offers generous maternity and paternity leave packages. We believe family comes first, and then work, during the birth of your new child.
- Tradition. 4KUniverse offers paid time off for most Holidays so you can be with the people you love most. America was built on tradition and strong core values. During the Holidays, 4KUniverse makes a point to broadcast and stream feel-good Holiday movies.
- The Arts. 4KUniverse's programming involves hundreds of artists, directors, producers, actors, actresses, musicians, and writers who collaborate to bring our audience the very best entertainment experience through storytelling. 4KUniverse values the arts and what the arts do for our society & for our mental health.
- Sustainability. Here at the 4KUniverse Network, we value sustainability and have done away with single-use plastic in our employee kitchens.
- Brainstorming. At the 4KUniverse Network, we do not have our employees burn out by focusing on unproductive redundant work. Our employees are encouraged to take a portion of their workday to brainstorm ideas with others, read a book, go for a walk for a breath of fresh air, and to think of the next creative idea at the Network.
- Fun. At the end of the day, 4KUniverse is an entertainment brand and our viewers just want to have fun! Whether it's through a fun family movie or a quick aside at one of our press conferences, 4KUniverse delivers the fun!
- Creating Value. Our goal is to deliver the best entertainment experience and create value for our streaming subscribers, VIP members, and cable TV viewers. We work to create value.
- Incentive-Based Compensation. Employees are rewarded for going above and beyond. Just like in sports, 4KUniverse wants to beat the competition and win. Yearly Christmas bonuses are given to employees who demonstrate exemplary performance.
- Grit. In psychology, grit is a positive, non-cognitive trait based on an individual's perseverance of effort combined with the passion for a particular long-term goal or end state (a powerful motivation to achieve an objective). This perseverance of effort promotes the overcoming of obstacles or challenges that lie on the path to accomplishment and serves as a driving force in achievement realization. Distinct but commonly associated concepts within the field of psychology include "perseverance", "hardiness", "resilience", "ambition", "need for achievement" and "conscientiousness". These constructs can be conceptualized as individual differences related to the accomplishment of work rather than talent or ability. This distinction was brought into focus in 1907 when William James challenged the field to further investigate how certain individuals access richer trait reservoirs enabling them to accomplish more than the average person, but the construct dates back at least to Francis Galton and the ideals of persistence and tenacity have been understood as a virtue at least since Aristotle.
- Purpose. Our employees thrive because they know they have purpose. Everyone matters here and each enjoys the fruits of their labor. The 4KUniverse Network encourages a positive work environment ensuring long-term success for our staff. As John Mackey, the co-founder of Whole Foods said on Joe Rogan's podcast on November 24, 2020: purpose produces happy employees.